This week’s guest speaker was from EarthSense, which is a start-up on U of I’s Research Park, and he shared his process of designing a prototype. I was intrigued by his acceptance–and even welcoming–of failure. Personally, when I fail, I am very hard on myself and tend to give up. However, the presentation made me realize that failure is critical to the design process.

One piece of advice we were given is to “Fail Early, and Fail Often.” The sooner you fail, the quicker you can alter your product. The more often you fail, the better your product will be because with every failure, you can improve your product even more. I can relate to this because I am pursuing a career in Market Research. Thus, I have to connect with the consumer and understand their preferences and may have to alter products based on consumer feedback.
The second half of class this week was spent creating a logo for our teams. My team named ourselves Solestice, as we are creating a tread to attach to the bottom of shoes that facilitate walking on snow and ice. We 3D printed a logo, which you can see in the picture below.


In addition to class this week, my team conducted some secondary research to see what other products are on the market related to treads for ice and snow. I found an article that describes the Top 10 Best Traction Cleats for Snow and Ice. I realized that there are some products similar to what we wanted to create. However, to differentiate from these products, we will create treads that also have a soft sole in order to increase comfort when walking for prosthetic users. I am excited to start designing a prototype of of tread!
Hi there! I am a Senior studying Marketing and Information Systems/Information Technology. I chose to take this course in order to expand my creative and design thinking skills that I can apply to my future career. I am grateful that we are provided the opportunity to take this course as Business majors.
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